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Online Privacy Protection

Audience: Credit Hero Score affiliates who would like to learn more about the Online Privacy Protection (OPP) feature.

In this article, you will learn about:

Must Haves

Online Privacy Protection is already built into Credit Hero Score. If you have clients enrolled in Credit Hero Score, you're ready to start offering it today.

What Is Online Privacy Protection?

Online Privacy Protection (OPP) is a service built into Credit Hero Score (CHS) that finds and removes your clients' personal information from data broker sites — automatically and on an ongoing basis.

Data brokers are companies that collect personal information — home addresses, phone numbers, dates of birth, email addresses, and more — and sell it to anyone willing to pay. That includes telemarketers, scammers, identity thieves, stalkers, and doxxers.

OPP works in three steps:

  1. Scan — CHS scans 50+ data broker sites to find your client's exposed personal information.

  2. Remove — We submit removal requests on their behalf.

  3. Monitor — We keep monitoring and re-removing data as brokers re-list it.

OPP also monitors the dark web for compromised credentials, alerting clients if their email or password has been exposed in a breach.

The first scan is free. Clients run it directly inside their Credit Hero Score dashboard and see exactly what's exposed before they're asked to enroll.

Why do my clients need Online Privacy Protection?

For clients actively rebuilding their credit, data exposure is a direct threat to their progress. Identity thieves use exposed personal information to open fraudulent accounts — which can undo months of credit repair work overnight.

Beyond identity theft, exposed data creates real-world risks: scam calls, phishing emails, and, in more serious cases, stalkers and doxxers who use publicly available addresses and phone numbers to find and harass people.

67% of Americans understand little to nothing about what companies do with their data (Pew Research, 2023). Most of your clients don't know their information is already out there — or how easy it is to buy.

Only 3% of people have ever successfully removed their own data from broker sites (Ghostery, 2024). The other 97% are exposed, and manual removal is virtually impossible to maintain because brokers re-list data within weeks.

OPP handles all of it automatically, continuously, for as long as a client is enrolled.

Online Privacy Protection Commissions

Every client you enroll in OPP generates a recurring monthly commission for as long as they stay enrolled.

Plan

Price

Your Commission

OPP add-on (ScoreMax plan members)

$9.99/mo

$2.50/mo

ProtectLite

$9.99/mo

$2.50/mo

ProtectMax

$14.99/mo

~$3.75/mo

Unlike credit repair, privacy protection has no natural endpoint. A client who enrolls in OPP can stay enrolled indefinitely — which means your commissions keep coming in long after the repair work is done.

Client Retention

OPP gives you a reason to maintain a relationship with clients at every stage:

  • During credit repair — OPP protects the progress they're already making.

  • After credit repair — OPP becomes their next chapter instead of a cancellation.

  • If they try to cancel — CHS automatically presents OPP plans on the cancellation screen on your behalf (more on this in How CHS Helps You Sell OPP).

Score Monitoring & Return to Repair

Clients on Protect Plans remain active Credit Hero Score members. That means their credit score continues to be monitored. If their score drops or a new issue appears, you have a natural, data-driven reason to re-engage them — and bring them back into an active repair plan.

The Plans Explained

  • OPP Add-On — Available to clients currently on a ScoreMax plan. Adds privacy protection to their existing membership at $9.99/month. Best for clients mid-repair who want additional protection.

  • ProtectMax — A standalone plan at $14.99/month that includes Online Privacy Protection plus enhanced features. Best for clients who want full privacy protection after credit repair.

  • ProtectLite — A standalone plan at $9.99/month that includes Online Privacy Protection without the 3-bureau credit reports. Ideal for clients who have completed credit repair and no longer need active monitoring — they get ongoing privacy protection at a lower price than any ScoreMax plan.

Because ProtectLite and ProtectMax don't include the 3-bureau credit reports, they're more affordable than ScoreMax plans — making them an easy transition for clients who no longer need full repair services.

Note: CROs can change a client's plan to ProtectLite or ProtectMax directly from their affiliate portal, with the client's consent.

How do I pitch Online Privacy Protection to my clients?

You don't need a complicated pitch. The free scan does the selling for you.

  1. Direct them to the scan — Tell your client: “Log in to your Credit Hero Score account and run the free privacy scan — it takes 30 seconds and shows you exactly what personal information is out there.” Once they see their results, the value is self-evident. Most clients are surprised by how much is exposed.

  2. Frame it around their credit repair progress — “You've worked hard to rebuild your credit. OPP makes sure nothing undoes it. Identity thieves target people whose information is on data broker sites — and your info is probably already there.”

  3. Introduce the plan options — For clients mid-repair, offer the OPP add-on ($9.99/month). For clients finishing repair, offer ProtectLite or ProtectMax as a natural next step — lower cost than their current plan, with no credit reports they don't need.

Key talking points:

  • Data brokers are selling your clients' personal information right now.

  • Only 3% of people have ever successfully removed their own data manually.

  • OPP handles removal automatically and keeps re-removing data as it's re-listed.

  • Commissions are recurring — and unlike credit repair, there's no expiration date.

How does Credit Hero Score help me sell Online Privacy Protection?

You don't have to do all the heavy lifting. CHS has several built-in mechanisms to drive OPP enrollment on your behalf.

Member Drip Campaign

CHS sends a series of emails to your enrolled members introducing OPP, explaining the threat, and driving them to run their free scan. These go out automatically — no action required from you.

Dashboard Widget

Every CHS member sees the Online Privacy Protection widget in their dashboard with a direct Start Scanning call to action. It's the first touchpoint most members will have with OPP.

Cancellation Path Downsell

If a client tries to cancel their CHS plan, the cancellation screen automatically presents Protect Plans as lower-cost alternatives. CHS shows ProtectMax first — giving your client the best-value offer while maximizing your commission — followed by ProtectLite as a second option to catch clients who need the lowest possible price point.

You don't have to be in the room — CHS handles the downsell on your behalf, giving your clients a reason to stay and keeping your commission intact.

Frequently Asked Questions

Do I need to do anything to set this up?

No. OPP is already available inside Credit Hero Score. Your clients can run their free scan at any time by logging in and clicking Start Scanning in the OPP widget.

Which clients are eligible for the OPP add-on?

The OPP add-on is available to clients on ScoreMax plans. Clients on Protect Plans already have OPP included.

When should I offer ProtectLite vs. ProtectMax?

Both are designed for clients who have completed credit repair or are considering canceling. ProtectMax includes enhanced features at a slightly higher price. Either plan is a natural transition that keeps the client active and your commission intact.

What happens to my commission if a client downgrades plans?

Your commission adjusts to match the client's new plan. If a client moves from ProtectMax ($3.75/month) to ProtectLite ($2.50/month), your commission updates accordingly. You continue earning as long as they remain enrolled.

Can I see which of my clients are enrolled in OPP?

Yes. You can search and filter for OPP clients directly in your CRO dashboard.

What if a client wants to come back to credit repair later?

Because Protect Plan clients remain CHS members, their credit score is still being monitored. If their score changes or new issues arise, you'll have the data to re-engage them and move them back into an active repair plan.

Where can clients run the free scan?

Directly inside their Credit Hero Score dashboard — look for the Online Privacy Protection widget and click Start Scanning.

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